BLKDG Shares D2C Experience at Beer Amplified Conference

In the ever-growing craft beer industry, breweries are constantly looking for innovative ways to stand out and capture the attention of beer enthusiasts. Recognizing the need for a platform that focuses specifically on marketing strategies within the brewing industry, Beer Amplified emerged as a groundbreaking conference designed to educate and inspire brewery owners, marketers, and enthusiasts alike. 

Marketing plays a pivotal role in the success of a brewery, allowing them to differentiate themselves in a saturated market, connect with their target audience, and build a strong brand presence. 

Our very own, Jonathan Georger (Co-founder of BLKDG), flew to Boston in March to attend the Beer Amplified conference and share his own insight on Direct-to-Consumer Marketing with attendees. During his breakout session, Jonathan shared key elements important for successful eCommerce features and how companies can build relationships with their consumers online and in person to create a personalized presence within their target audiences. 

“Attending the Beer Amplified conference was an honor for BLKDG to join the craft-beer marketing community! The energy was off the charts and being surrounded by the passion and creativity of the beer industry was a great experience,” said Jonathan upon his return to Denver, “The [beer] industry is progressing incredibly fast towards a direct-to-consumer model, and brands that can develop loyalty programs are more likely to succeed within the traditional 3-tier system. It’s super important to share our experience and show what’s working.”

In the evolving world of digital marketing and eCommerce, BLKDG is committed to staying at the forefront of industry trends and technologies. By continuously exploring new strategies, tools, and platforms, BLKDG ensures that all clients receive the most innovative and effective solutions available across all industries!