Google Ads Expertise,Certified By Google Itself
Anyone can open a Google Ads account. Running it well is a different job. BLKDG is a certified Google Partner, meeting Google's own bar for account performance, ad spend management, and team certification. That means advanced product access, insider training, and a team that's been living in Google Ads and Analytics for years — so you don't have to become the expert yourself.
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What Does It Mean to Be a "Google Partner?"
All you need to run ads on Google or access Analytics is a Google account. But simply creating those assets isn’t the same as effectively managing, updating, and getting the best value from them. Google launched its partner program in 2013 and has revised its requirements several times since.
Partner tools and support
Google Partners have access to tools, resources, and support that others using Google Ads don't get. Google defines these benefits in three categories:
Advanced product training
Partners are privy to advanced product training, with other benefits dependent on your tier status.
See what a certified Google Partner can do for your account.
Get a free growth audit of your current Google Ads and Analytics setup. We'll show you where your account is underperforming, what a certified partner would do differently, and the specific opportunities you're leaving on the table.
Agencies can only become Google Partners if they’ve met the requirements, showing their capabilities and expertise.
The Requirements
In layman's terms, your client accounts have to be performing well.
This showcases the agency's ability to keep succeeding as well as continuing to find new opportunities to grow.
These tests, which expire yearly, demonstrate the knowledge spread across the agency's team.
Why Should You Choose BLKDG as Your Google Partner?
You can set up your own Google Ads account and hit the ground running. However, the learning curve is pretty steep, and it’s probably worth more to your time and your business’s time to trust an expert to streamline and strategize your ads for the most success. While there are tens of thousands of Google Partners out there, BLKDG should be your choice.
A certified Google expert
BLKDG is a Google expert, so you can focus on running your business instead of trying to become an expert yourself. We are a certified Google Partner with the certification qualifications, years of experience handling client accounts, strong performance ratings for those accounts from Google, and past success to back up our expertise.
Check-ins and monthly reports
BLKDG keeps you updated with check-ins and monthly reports. We know you want to see the data and results, but it's a lot to comb through and remember to check on when there's so much else on your plate. Let us handle that, and send you easy-to-read analytics reports and statistics so you can rest assured your account is succeeding with us.
Deep resources and expertise
You get access to a Google Partner with advanced access to Google products and services, plus BLKDG minds who have been living and breathing Google Ads and Analytics for years. Unforeseen changes like iOS 15 aren't even a blip on the radar for BLKDG marketing professionals. We've been navigating updates and making optimizations as the marketing landscape changes, and we're prepared to continue in the future. Marketing isn't a standstill industry. Your Google Partner shouldn't be either.
Common questions
It's not a title agencies can just claim. Google requires a maintenance score of at least 70% across managed accounts, at least $10,000 in managed ad spend over the last 90 days, and at least half of an agency's account managers holding current Google certifications, which expire yearly. BLKDG meets all three requirements, which is why we hold Google Partner status. It's Google's own way of verifying an agency knows how to manage accounts, not just create them.
Google groups partner benefits into three areas: education and insights, access and support, and recognition and rewards. In practice, that means BLKDG gets advanced product training and resources on Google Ads and Analytics that aren't available to everyone with a Google account. Combined with our own team's experience managing client accounts, you get both Google's insider access and the strategy to put it to work.
You can set one up and start running ads today. The learning curve to do it well is steep, though, and every hour you spend figuring out bidding strategy and account structure is an hour not spent running your business. BLKDG handles the strategy, the day-to-day management, and the optimization, so you get the value of an expert without becoming one yourself.
You shouldn't have to dig through Google's dashboards to find out. BLKDG keeps you updated with regular check-ins and monthly reports built to be easy to read, covering the data and results that matter. You'll always know how your account is doing with us, without having to comb through the analytics yourself.