Streamlining Global E-Commerce for Cuore of Switzerland

At BLKDG, we thrive on tackling complex projects that push the limits of digital innovation. Our recent collaboration with Cuore of Switzerland, a premium international cycling apparel brand, is a perfect example. Cuore needed a tailored solution that could cater to its customers across different global markets, all while maintaining a unified brand identity and user experience. The challenge? Developing and managing multiple Shopify subdomains—each one serving a specific region, with seamless operations on a global scale.

Our team successfully worked with five Shopify subdomains to address the specific needs of each major market. These subdomains included:

• cuore.ch: Serving Switzerland
• eu.cuore.ch: Catering to European customers
• us.cuore.ch: Reaching North American customers
• au.cuore.ch: Dedicated to Australia and New Zealand
• as.cuore.ch: Specifically for Asian markets

From optimizing site functionality to tailoring content for diverse customer bases, every subdomain was designed to deliver localized shopping experiences. This approach ensures that no matter where Cuore’s customers are in the world, they can enjoy a smooth, personalized shopping journey.

A unique aspect of this project was our collaboration with Genesis, the creative agency that provided the creative direction and visual elements for Cuore’s online presence. While BLKDG was responsible for the development side, we ensured that the designs provided by Genesis were faithfully implemented across all subdomains. Our goal was to seamlessly integrate their creative work into a robust and functional e-commerce platform. This partnership allowed us to blend Genesis’s sleek, visually engaging designs with BLKDG’s technical expertise, creating a website that not only looks great but also performs exceptionally well across different devices and regions. The end result was a visually cohesive, user-friendly site experience that stayed true to Cuore’s brand identity while meeting the diverse needs of a global audience.

This project highlights the teamwork, expertise, and dedication that fuel BLKDG. We thrive on turning ambitious ideas into reality, and with Cuore, we harnessed the power of Shopify’s robust platform to meet the needs of a global audience. Now, whether customers are in Switzerland, Europe, North America, Australia, or Asia, they can enjoy a seamless, high-quality experience when shopping for Cuore’s performance-driven cycling gear. Our collaboration with Cuore of Switzerland showcases BLKDG’s ability to deliver global e-commerce solutions with both precision and creativity. Stay tuned as we continue crafting unique digital experiences for brands around the world!

Check out the online platform for Cuore of Switzerland here!